You
have advertised a product for sale. A customer has visited
your website, read your advert, and purchased your product.
Everything goes smoothly and everyone seems
happy. Then you receive an unexpected email
from the angry customer stating your product is not as described in
your advert
and they are demanding their money back.What
do you do?
Well
the first thing is that you will
probably do is examine his complaint to check it is indeed
justified. But what if, for example,
you discover that
you had made a genuine mistake in the wording of your advert and your
angry
customer’s complaint is valid?
Obviously
you send your customer an email
(or phone him) apologizing for your mistake... but how do you refund
his money?
You
have two choices: You can either
send him a payment equal to the payment he sent to you, or you can
reverse the
original transaction.
So what is the difference?
In
this 17 page PDF format mini-eBook I show you, in 6
illustrated steps, how to reverse a PayPal
transaction and so ensure your customer receives a full refund
without the deduction of fees.
The
mini-guide ends with a checklist to ensue you have carried out all the
steps.
